AN 4569 are Mastercard's guidelines, reshaping merchant data presentation in payments for consistency and accuracy. Adoption offers growth and innovation opportunities but may require system updates and coordination.
Starting October 2023, all Mastercard issuers in Europe must provide enriched payment data to cardholders upon request. This includes merchant details like name, address, contact information, and logo, accessible through digital tools.
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By enriching the data of your financial service, you will experience these benefits.
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